Archive for the 'Copywriting' Category

Web Alchemy Aftermath …

I feel immensely superior to the normal folks around me…
After the 2 days of intensive copywriting training by Jo Han Mok, empowered by the copywriter master with a treasure chest of knowledge.
Truly so.

After learning the tricks of the trade by the master himself, I am like “wow”, he knows his stuff and he is real good at it. We had a “live” training session which each one of us do a salesletter for our own product. As he went through each of our salesletter, he was really fast in his thinking and he can transform a seemingly boring lifeless sentence (most often grammatically incorrect) into a sizzling tantalising one that captured your attention immediately.